THE PARTNERS AT WESTERN RANCH BROKERS BRING A LEVEL OF EXPERTISE YOU WON’T FIND ANYWHERE ELSE.
Western Ranch Brokers combines our localized knowledge with comprehensive marketing strategies and innovative tactics to properly showcase each listing’s numerous attributes and attract qualified buyers.download listing presentation
Our marketing team engages potential buyers and brokers through our own website, which is continually optimized and showcases each listing, receiving significant traffic. We also promote each listing through multiple website platforms, including Western Ranch Brokers, Pure West, Christie’s International Real Estate and other ranch and real estate related media.
We design a custom brochure for each of our listings, providing potential buyers with a professionally printed copy for their use and reference.
Brochures typically include a property overview and have informative sections on the land, improvements, ag operations, water and mineral rights, and any other features that make a property unique.
The brochures also often note the property’s surrounding areas including local amenities and attractions for those buyers who may be less familiar with the location.
Each property brochure is available on our website, requiring interested parties to submit their information in order to download the brochure. We then personally follow up with each inquiry and add them to our database to receive future information.example 1 example 2 example 3 example 4
Western Ranch Brokers works with a number of professional photographers to capture striking images of each property and its features for our website, brochures, social media, email and advertising campaigns.view gallery
We also work with experienced videographers and gather extensive footage of the property and its improvements including aerial drone and interior shots to create compelling videos.watch video
Maps play a critical role in capturing each property’s attributes. We employ only the best mapping software engineers to ensure boundaries are clear, homesites are easily realized, and orientation is appropriate. Western Ranch Brokers marketing program includes a digital interactive map for each property on our website and often additional bespoke map images that help illustrate the most important features of each listing.example 1 example 2 example 3 example 4
ADVERTISING AND PR
We place both print and digital advertisements regularly in the following publications. We also pitch story ideas to these and other publications as appropriate for those interested in PR opportunities. Our listings are syndicated to over 5,000 websites across the internet.
Our digital advertising program consists of partner blogs, customized email newsletters, various listing services, Google display and search ads, social media ads, outside partner email campaigns and digitally published magazines.
– Montana Farms & Ranches
– Central Montana Homes & Land
– Wall Street Journal / – WSJ.com
– The Land Report Magazine
– Christie’s International – Real Estate Magazine
– Land Magazine / Land.com
– Montana Land Magazine
– Working Ranch Magazine
Western Ranch Brokers engages with potential customers with weekly email campaigns to our 11,000+ subscriber list. Custom-designed emails feature eye-catching photography, detailed information about available properties and links to our listings and brochures. We also use our email campaigns to feature areas of interest throughout Montana and highlight the properties which are located nearby, telling a more comprehensive story of the communities and surrounding amenities for those who may be less familiar with the state.email samples
Western Ranch Brokers uses social media to create additional awareness about your property and reach an engaged buyer audience. Our property listing videos have been viewed an average of 34,000 times within the last few years.
We also go beyond promoting your property to our existing followers by advertising select Instagram and Facebook posts to reach a wider audience. We share beautiful photos, videos and listings updates on Instagram, Facebook and YouTube.